Montreal's Bilingual Digital Marketing Conference

The Social Media Support Group
Speaker Bio: Kevin Parent
Digital Communications Team Lead
*Presented in French with English subtitles

Kevin leads the Digital Communications Team with the Canadian Institute for Health Information. He previously led the social media team for Ottawa Public Health, where his team's pandemic comms were celebrated by the likes of The World Health Organization, The Rockefeller Foundation, Macleans magazine, CBS Sports, Arlene Dickinson, and Ryan Reynolds...to name a few. Kevin is an old ginger dad, so please be patient with him.

Email in the AI Era: Staying Visible, Relevant, and Trustworthy
Speaker Bio: Geoffrey Blanc,
Managing Director
*Bilingual presentation

Geoffrey Blanc is the General Manager of Cyberimpact, a Canadian email marketing platform renowned for its strong focus on compliance with local regulations such as CASL. With extensive experience in project management, e-commerce, and ERP implementations, Geoffrey has successfully led multidisciplinary teams and driven growth initiatives across multiple industries.

He is widely recognized for his expertise in email marketing strategy and regulatory compliance, and for his ability to deliver measurable, high impact results that help organizations grow sustainably.

Email in the AI Era: Staying Visible, Relevant, and Trustworthy
Speaker Bio: Nihal Mandanna,
Director of Growth
*Bilingual presentation

Nihal Mandanna CP is Director of Growth at Cyberimpact. A retention marketer at heart, he loves helping teams keep and engage the audiences they work so hard to build. After years building omnichannel retention programs for e-commerce and SaaS brands, he’s convinced that loyalty, not reach, is the foundation of sustainable growth. When he’s not thinking about customer journeys, he’s probably unsubscribing from a few.

Meta Ads: High-Performance Strategies
Speaker Bio: Felipe Barrientos, Business Training and Education Partner
*Presented in English with French subtitles


Felipe is a marketing leader at Meta Blueprint, where he trains marketers and businesses to effectively leverage Meta advertising platforms. He has experience across Meta, Google, and agencies, specializing in helping brands grow through digital platforms. He has trained hundreds of marketers and entrepreneurs on performance marketing and serves as a guest lecturer at universities in his hometown: New York City

The Future of Digital in Canada
Speaker Bio: Paul Briggs
Senior Analyst
*Presented in English with French subtitles

Paul Briggs is EMARKETER’s Principal Analyst, Canada, based in Kitchener-Waterloo, Ontario. Since joining eMarketer in 2013, Paul has covered all forms of digital media in Canada including advertising, mobile, social media, video and ecommerce. He is a frequent media contributor and speaks at events across the country.

Own the Attention: How Belonging Drives Growth with Community-Led Marketing
Speaker Bio: Joe Teo
CEO

From Discovery to Purchase: Unlocking Commerce on TikTok
Speaker Bio: Deana Georgas
Head of Industry, eCommerce & DTC

Beauty Is Strategy | Emotion is Data | Strory is Currency
Speaker Bio: Alexia Krizia La Palerma
Creative Director

Transform or die? 5 principles for reshaping your marketing playbook
Speaker Bio: Marc Allard
CEO

2026 - How AI is impacting marketing
Speaker Bio: Frank Galvani
Account Executive

Speaker Bio: Olivier Novello-Vautour
Account Executive

Own Your Digital Future
Speaker Bio: Spencer Callaghan
Director, Brand and Communications

From Metrics to Revenue: Proving the Real Impact of Marketing in 2026
Speaker Bio: Stéphanie Bédard
Fractional B2B CMO

From Metrics to Revenue: Proving the Real Impact of Marketing in 2026
Speaker Bio: Alexandra Clouette
Founder & Fractional CMO

Stop Boosting, Start Winning: How Top Brands Scale Their Paid Media in 2026
Florence Carrier
Digital Marketing & eCommerce Agency Founder